Ever really looked at a camera lens? I mean really looked at it? It's kind of incredible how many tiny pieces have to work in perfect harmony just to capture a single moment. Each ring, each number, each detail has its purpose - from the f-stops that control how much light comes in, to the focusing ring that brings your subject into crystal-clear view.
'Focus' is our tribute to both the art and science of photography. Just like how every marking on a lens serves a specific purpose, this design reminds us that sometimes the smallest adjustments can make the biggest difference in how we see things. Sometimes we need to zoom in, sometimes we need to step back, and sometimes we just need to take a moment to adjust our settings.
The funny thing about focus is that it works both ways - through a lens, we choose what to make sharp and what to let softly blur away. Life's kind of like that too. Every day, we get to choose what deserves our attention, what we want to capture, and what we're okay with leaving in the background.
